Copywriter: Jonathan Atallah

Bird Scooter

Everyone’s A Daredevil:

Most people haven’t the courage to skydive, cliff jump, or race cars. Yet everyone craves the adrenaline that people experience when doing those things. In this campaign we’d communicate to people that you don’t have to risk your life to feel alive. We can all capture that same rush that we inherently crave in our everyday commute via bird scooters.